Tuesday 31 January 2012

Sky will launch an internet based TV service in the UK

Sky has just announced its quarterly results, and despite adding 100,000 subscribers as well as notching its "highest ever first-half adjusted operating profit" it will launch a new internet TV service, available to anyone in the country with a broadband connection. Sky describes the new over the top (OTT) service as being aimed at the 13 million UK households who don't currently subscribe to pay TV, with access available via "PC, laptop, tablet, smartphone, games console or connected TV." Initially, it will offer Sky Movies on demand joined by sports and entertainment options later, with access based on either monthly unlimited subscription or "pay-as-you-go" pricing. As far as the company's basic services, it will continue to develop its existing Sky-Go product for standard pay-TV subscribers and zeebox ipad companion App although this seems to initially be a worthy competitor for things like Lovefilm and the recent arrival of Netflix in the U.K.
Sky are worried about Netfix,Lovefilm eating into there profits and with the cheap options of the former its no surprise..plus the fact that most T/V vendors are offering these apps ready to go on most T,Vs,and Sky wish to do the same in the u.k of course.


Some good news from Sky Finally `Android Go` will arrive on Google's platform in February. It will also have new channels, including Sky 1, Sky Living and Sky Arts, plus, of course, the new Sky Sports F1 Channel . The company is also expanding its broadband reach, with plans to cover a million more homes by June 2013, and add a Sky Broadband Unlimited Fibre option. For 20 a month, it offers 40 megabit download speed with no usage caps based on BT Fibre.


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